There are only Five Things that you must Learn and Do in order to start your Network Marketing business FAST and BIG! If you Learn and Do these five steps often and consistently, your upline will provide any other knowledge or activity necessary for your success. Trust me, they will even be happy to carry your bags or have them carried when you visit the resorts of the world together!
1. Define and describe your "WHY" in a few sentences. Your Why should include the emotional reasons you want change in your life. Remember to use words that elicit emotional response. Exclude goals or desires for material things!
Now that you have your "Why" documented in a few sentences, remember that it is not about you. So, concentrate more on your prospects "Why" than on your own.
2. Create, organize and maintain a proper Prospect List. - Use a notebook. List must be written.
· Carry pen and paper with you always. Put pad beside your bed, on the kitchen counter, in your briefcase, on your desk, etc.
· Put down an immediate 20. Identify the top five people you would like to be in business with or travel and vacation when you are financially able. If they don't act, MOVE ON - SOME WILL LISTEN LATER! Build to 100, then 200. Most everybody knows 250 people.
Label your prospects with numbers. Also label with the letters C or B, where C stands for Customer and B stands for Business prospect.
o 1. Close circle of friends and relative
o 2. People we know well but don't see often or see often and don't know well
o 3. People we know faintly or have a connection to.
o 4. People we meet.
· DO NOT PREJUDGE! We are sorting, not selling or recruiting. We should normally make a Customer approach unless we already know their needs relating to a Business Opportunity approach.
· Every name on the list should eventually have an "impending event" whether it is an initial call/conversation or a follow-up in 6 months. Organized follow-up is paramount!
3. Learn how to Approach and Invite. Possible Approaches - (The most important phase of the process!)
1. Bucket List - (Can be used in most any situation.)
"If you were to have a bucket list, would being able to ________ be on that list?
"If I can show you how to do that without interfering with what you are currently doing, would you want to learn more about it?"
2. Hot Button - (Can be used when you already know or can identify their Needs and Desires in life.) Learn to listen for what people Want and Need! Write it in your list!
"_______, I have heard you mention on several occasions your growing concern about how you are going to _____________.
If a program exist, which could significantly reduce or eliminate that problem, would you want to learn more about it?
3. Just Because - (Can be used with the people closest to you.) You must remember that this is Business call or approach and not Social! Just enough information to respect the Relationship
"______, what are you doing tomorrow at 6 pm? Now? 30 minutes? Because you are one of my very best friends (business associates), I have an idea I would like to share with you."
(Resist the temptation to give too much Information prior to Inviting to an impending event - i.e. sending link, inviting to presentation, etc.!)
B. Three Step Invite - (Always after the Approach and before the Presentation) - Example - My WHY -
"When Debbie and I first got married, having the freedom to spend more time traveling and vacationing with our families and friends and planning financially for our quickly approaching retirement years were our two major concerns.
But, due to some serious health issues, we had to put everything on hold for several years.
You know, sometimes, LIFE just kind of gets in the way of the best laid plans! So, we were looking for that something special which could help us.
2. Big Deal - All In -
"Luckily we have now found that thing we were looking for and it's huge. The reason why we know it BIG is that it's actually a concept we were introduced to about 5 years ago and weren't able to pursue at that time.
Because of that previous exposure, we've had the benefit of having already done the research. Over the past 5 years, we've also met some of the top people in the company and been able to follow their success. So we're excited and are all IN!"
3. DON'T CARE -
"___, I know this is for us, however, I don't know how this is going to strike you. You may love it or the timing just may not be right. But either way, that's okay. We were friends (business associates, family, etc) before this conversation and we'll continue to be afterwards. All I know is that I'm going to put this in front of hundreds of people (have a list of 500+ from my networking events) and I wanted to give you the opportunity to benefit by being one of the first."
4. Opportunities to Just Push Play after Invite 3 Step Invite -
A. Push play -
"There is a 15 - 30 minute video which explains the concept I'm talking about. The question is: "Are you ready for me to push play?""
When you are finished, just let me know if you fall into category A, B or C with A being that you are also ALL IN! B would indicate that you have some interest but need some questions answered and C would mean that this is just not for you right now.
And remember, either one is okay, because it will not affect our relationship one bit.
B. Invite to Meeting - (Pick them up if you can.) Resist the temptation to give too much information. Spend your time edifying your speaker and the people they will meet. Do not talk about money, talk about their WHY.)
C. Send a link - (Get a commitment. If they won't commit to a time, don't send until they do!)
"There is a 15 - 30 minute video which explains the concept I'm talking about. If I send you that link now, could you watch it in the next 15 minutes?"
When you are finished, just let me know if you fall into category A, B or C with A being that you are also ALL IN! B would indicate that you have some interest but need some questions answered and C would mean that this is just not for you right now.
And remember, either one is okay, because it will not affect our relationship one bit.
A. Arrange for at least two sources of help from your upline. (Ideally your sponsor and their sponsor. Keep going up until you find a capable person.)
B. Lean how to edify Your Upline - (Ask your sponsor what you should say about them.)
C. Give your Sponsor some brief details about your prospect. (Be sure to include their WHY and any CONCERNS they have expressed along with a very brief overview of the situation.)
D. Learn how to introduce - (introduce and briefly edify your sponsor first, then introduce your prospect and edify your prospect to your sponsor, then BE QUITE unless spoken to or asked a question by your sponsor! This way, your sponsor can quickly reference the prospects WHY before moving into their 3 Step Invite!)
The two single biggest mistakes that people make when starting their Home Based Network Marketing is:
1. Trying to learn too much prior to getting started! They are usually unindated with information and cannot prioritize their efforts.
2. Not understanding that the above items listed are not only the most important to learn but they are the ONLY information one should be concerned with in their new business.
If you will keep your business this simple and are in the right opportunity and company, your upline will provide everything else you need! You will then build fast and easy, rather than hard and slow!
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